Logo Downlow

Much has been said about the new “interactive” look of DC’s logo redesign.

The reaction seems to be split, with comics fans not particularly jazzed about it, but those in the marketing and design industries thinking that it’s pretty great. I don’t know if those folks are really the target demo, but I can see their point.

For my part, I have to say that I think it’s kinda… plain. It doesn’t really say to me what DC is all about on the comics front. Where I think it works well is in the “DC Entertainment” side of the operation. So from that perspective I can understand a corporation wanting to brand their products based on the multi-billion dollar wing of their company instead of the million-dollar comics side.

But when I look at it on that comics side… it’s really boring.

However, maybe the “variant” logos will appeal to collectors.

Today’s page was brought to us by the one and only Hector Collazo:

Hector Collazo is an alumni of the  High School of Art & Design in New York City, which landed him his first comic’s related job as an intern in the 80’s. This led to a long career at Marvel Comics in their Art Department and in Editorial, where he worked for many years before pursuing freelance work full-time. During his two and a half decades long career, his work has been seen at Marvel, DC, various independent comic book companies and dozens of advertising campaigns. He is not only a phenomenal penciler, but a recognized Inker. You can find his work on milestone issues of “The Avengers,” “Iron Man,” “X-Men,” “The New Mutants,” “Spiderman,” “Spiderman 2099,” “Wolverine,” “The Punisher,” “Batman,” “Wonder Woman,” “JLA,” and much more. In 2012, he will be featured as  the Artist and co-Creator of “Crime-Buster Inc.” A creator owned project for Excel Comics, a brand new Publisher launching in 2012.

Have a good start to the week, friends! We will see you here Wednesday!


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